In what ways does your media product use, develop or challenge forms and conventions of real media products?
Conventions of film openings are included in this prezi
Seeing how our chosen genre is comedy some conventions are representitive only of comedy these include the contents of the following Essay.
In our film opening we have
<!--[if !supportLists]-->· <!--[endif]-->An establishing shot.
This is used to Ascertain The Location used for the following scenes whilst using mise en scene of the shot to present the genre, this convention is used and reproduced in our film opening, This is good as it polymerises two distinct conventions that are nessesities to any media product however In doing so this could rush the opening and present it in a more trailer fashion.
· Establishing the Genre.
this is done by various ways almost ubiquitous throughout our film presented in ways such as: the happy bright colorful mise en scene the same as you would find in any other film (Picture of happy bright scene in real media product and our product), another idea built on from real media products. Advantages of this include A clear way of presenting the genre to the audience and ascertaining the main prospect of the film, however the genre is a targeted promotion in order not to present the wrong genre and/or sub genre such as black comedy or slapstick comedy, however our film i believe has done so through the jokes, language and laughter derived from humorous occasions.
<!--[if !supportLists]-->· <!--[endif]-->Non diegetic sound.
In our film we used music in the background to promote the happy ambiance throughout the opening, this is used through other real media products, The benefits of this include the genre being laid out and shown to the audience from the start, however the volume had to be moderated and revised in certain areas of the editing process as to propagate a good piece of work however this takes up a lengthy period of time as it must be changed to perfect it so maybe is not practical.
In many comedy films including Step Brothers and Jack and Jill, the opening is rushed as they plan to push the background to the story out to derive a firm simple grasp of it so the film can jump right into the film and grab the attention of the audience from the start. (insert youtube clip of jack and jill opening. this is a existing convention we have used as a way of showing it's a comedy film and it is also a great way to catch attention of audiences whilst providing a unique outlook for the opening to become faster paced and to have more going on in it then other genre's without it being like a movie trailer.
<!--[if !supportLists]-->· <!--[endif]-->Narrative
We used a narrative in our film to go with conventions of a comedy film as in using this it can help produce a fast paced introduction and help make it clearer however we have developed upon this slightly and instead of making it diegetic sound or even text narrative it is non diegetic sound and accompanied by clips that relate as such to the narrative this is good as the clips are explained fully and are used intertwined with one another to intrinsically propagate humorous back and forth from the situations the characters find themselves in, however the narrative over the top with dialogue in it may just be too packed with dialogue then preferred.
<!--[if !supportLists]-->· <!--[endif]-->Plot fashion, Todorov Vs Propp.
Propp's ideal is a character list that are in play like the prince/protagonist, princess, antagonist ect.(list)
Our film relates more to Todorov then Propp as our film has most of his structure however this has been developed upon as to fit with the comedy genre of fast paced opening, so we do not have much of an old equilibrium as it is only explained breifly through narrative. this is good as still uses Todorov's ideals however discarding one of them however because there is no old equilibrium the understanding and desire for the new equilibrium and is not that apparent as the audience hasn't seen much of it.
Editing.
The editing used is nothing fancy or distracting from the fast paced introduction so it doesn't distract the audience from the faint briefing of the background and so only as straight cuts instead, we have also animated the production logo at the start to add a sleight more flair to the opening this helps the look of the production however may take up a lenghty period of the editing process prohibiting other adjustments of the opening.
Sound.
The sound used is mostly dialgue both non diegetic and diegetic throughout the opening however there is music all the way through the piece to establish the genre and give it a joyful feel to the opening. the good points of this is that it meets a variety of conventions such as establishing the genre, non diagetic sound, a faced past introduction however the mixture of sound must be accuratly intertwined with one another to propagate maximum impact which can be difficult to do.
Mise en scene.
Costume.
Since we have a wide variety of characters Lots of costumes were revised and rejected so for our character Chelsea, we used a regular rather common apparel to present her as a common regular generalisable girl to the rest of the female population who we targetised to be relatable from the perspective of femme fatales and people like that however this may just appear to be lazy as if we were to explore more we may of found an apparel that was a better choice for her but this may have took more time then nessesary.
Tony, he is wearing the traditional sporty clothes as he is the sporty one so it was really obvious to put him in those clothes as it intrinsically links to sports and the stereotype that sporty people are vain, however since it is so regular it is not very creative. An idea shown from Run Fat-boy Run is the prop idea of the headphones which could be another idea to represent Tony as the sporty one.
Barry has dark clothes as he is portrayed as the undesirable one so black suited him also the clothes themselves are stereotypicaly chavvy and so he carries all the thoughts and generalizations that follow it however this could support negative steriotypes of chavvy clothes.
Martin is wearing clothes that are worn in formal attire connoting he is uptight and retained which represents how he is in life and in general however wrong assumptions could be made by some of the audience maybe thinking that he came from a meeting or something different giving the wrong impression of Martin.
Jack, he was chosen to wear a top that is immature in nature for someone of his age so he is wearing a smurf shirt, the reason for this was so it connotes his likes and sheds a little light on his personality however it does not intrinsically link to slob nature.
Lighting
The lighting is almost always natural light as the more natural and less artificial effects the more people can focus on the plot and the ideals needed in a fast paced introduction however there is a smudge or artificial light in martins scene, this is used to signify a metaphysical bridge between Martins dark lonely game playing life and connecting it with the outside world.
Sara-Lea Hirstwood/Chelsea, obviously without celebrity status our actors themselves do not connote anything however Sara has a femme fatale ideology which was perfect to flow into Chelsea naturally as Sara is herself a girl who is small in stature but strong in willpower which is exactly what we were looking for in Chelsea.
Blayze White/Jack, Blayze was a good choice as he himself is a little slobbish obviously exaggerated for the purpose of the film opening but it wasn't too difficult for him to act this out.
Callum Kelly/Barry, Callum in himself is not in anyway the character he portrays he would not do anything of the sort shown in the film however he could act extremely well for the purpose of what we needed to do.
James Ward/Martin, James does play some video games and does have a moderate understanding of these topics and so he was chosen for this role.
Ebony Dailey/The girl, not a very good name title but she is the girl who has her behind slapped by Barry, she was chosen as to prevent ethnocentrism is the film, she was also one of the only girls we could find who was okay with us filming her having her behind slapped.
Make up
No make-up was used in this opening scene to create a natural down to earth look that we needed to relate to others and to create natural beauty.
Props
props used in the film are things such as the TV playing Man V Food for intertexuality, a phone,a ciggerette, suitcase, Pringles,Computers ect.
TV and the Pringles were used to show Jacks slobbish nature and a quick portrayal of his life and what he does in his spare time shown by what he watches being about food and not exactly healthy decent sized portions the biggest super sized portions that drip with fat, much like our character himself an addition to the way that he eats the pringles all enshroud each other to create this sloppy character.
The phone and ciggerette was a way of showing Barry in his own environment with the ciggerette and the phone just for him to fiddle and to show he cannot sit still for long and how he drops whatever he's doing because a girl has walked by. the suitcase had no real significance other than connoting she is moving out.
Setting
The locations did not change much,the typography was almost the same,most scenes were filmed at either Sara's house or outside Sara's house, at the park near Sara's house, the only scene not filmed there was Martin's scene whereby it was shot at our schools media office as it was filled with computers and tech stuff.
In conclusion our media product does not challenge or develop on many idea existing from real media products and we go along with the existing ideas and developments and use them to formulate our product this is good as we know the conventions work and are tried and tested however that does mean we have not been creative enough with our film opening and so must improve it by being more creative in other parts.
Very well written, what you need to do more of is use images and examples from real media texts to compare with the ones from your film. You've done in for Establishing Shots, but no where else. See to that.
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